Black Color & Personality

The psychology and meaning of the color black, what does black imply and how does it influence us? Also if black is your favorite color or if you like to wear black, what does that say about your personality and psychological motivations?

The color black is often associated with wealth, intelligence, seriousness, negativity, evil, the unknown, formality, death and power.

Color Black Meaning & Symbolism

Black is also associated with style. Black suits are often worn by business men and women, a black suit implies seriousness and professionalism. Black is a very versatile color that is very suitable for many situations, such as in business, weddings and in our social and personal life.

There is much mystery connected to the color black, black hides things and absorbs other colors. It can also be a very effective color for making other colors stand out.

Wearing Black or Owning a Black Car

Black often looks good and professional to wear so it probably means that they take a great deal of pride in their appearance. Black is not an attention seeking color, so the wearer is perhaps not looking to stand out. Because they’re not looking for attention or approval their desire to look good is largely due to personal pride, to look good for themselves first rather than trying to impress others. It may also suggest a need for privacy, being secretive or to detach themselves from society.

Black is a very common color for cars which may suggest conventional thinking and looking to conform to societal norms. They probably have a strong desire to be normal and to fit in, while appearing stylish, respectable and professional.

Personality if Black is your Favorite Color

You are a serious person, you may struggle to let yourself go and enjoy yourself.

You are a very independent person, you like to do things for yourself and rarely ask others for help.

Due to your serious nature you often seem intimidating to some people.

You are not in touch with your emotions, your mind naturally suppresses your feelings and desires.

You have a rebellious nature, you dislike authority and being told what to do.

You like to feel strong, powerful and capable.

You like to keep things to yourself, privacy is important to you and you like to keep a certain amount of mystery about yourself.

You don’t easily get close to people, you put up walls and barriers to protect yourself.

Color Black Personality & Affects

Positive Influences


Black is a very strong powerful color that demands seriousness and respect. It can be an intimidating color which also suggests discipline.


Black is associated with elegance, style, wealth and sophistication. Black almost always looks good and sleek.


Black, like red is associated with seduction and sexuality, however black is less obvious about it. It has the combination of attraction, mysteriousness and dominance.

Negative Traits & Associations

Bad or evil

Often linked to and represented in story telling as evil, the light side and the dark side, the good and the bad.

The end of things

Black can be a depressing color, and it has obvious connections with death, or the end of things, the end of a situation or the end of an era.

Shades of Black

Shades of the Color Black

Related PostsSave

Gray Color Meaning

Gold Color MeaningSave

White Color Meaning

Ebony Color Meaning

What your car color says about you?Save
















42 thoughts on “Black Color & Personality

  1. Am highly addicted to BLACK….. I decided to change my whole t-shirts and shirts and shoes to black……babby….its doooppeee…..so ????

  2. Hi!! I want to know why I always have this attraction for red and black combination. If there are red and black somewhere… I will look it. What is the psychology meaning?
    Thank youuu

    1. Hi, Black and Red is a popular combination, both Black and Red are attractive colors that combine well together. The Black makes the Red more prominent, making it grab your attention.

      I would say you have a particular sensitivity to color, abstract art and aesthetics in general. Also you like the balance between a need for privacy that Black provides, and energy which Red provides.

  3. Wao! Everything here is a picture of myself… that’s just who I am..
    I am addicted to BLACK.

      1. She may be very sensitive to aesthetics, which could be linked to a creative mind. Anyway, being normal is over rated in my opinion.

  4. I really love the color black! I don’t know why the people around me is negative towards black. I see black as an elegant color not an ominous one. Black is the perfect color for me. Second is Red <3

  5. I love black bcoz it feels peace & comfort, though the world is field with beautiful colours but BLACK conquered all.

  6. Now i come to know why i recently in past 2 years started to wear black clothers…i’ve everything black…clothes,watches, jeans, pants, phone ,Cycle too

  7. I prefer and love black always.It’s not a negative colour. I love it because it brings positivity , graceful and enthusiasm in me.

  8. Black is my lifestyle! Literally EVERY price of clothing in my closet, my room is painted black, my bedding, I dye my hair black, my nails always painted black, my truck I had painted black and even a custom license plate to show off my love of black! My grandmother only wore black as well, so I grew up around it, and wore black even as a child. Thanks grandma! Black makes me HAPPY, I feel protected, safe, pretty, I feel classy and put together. I’m a makeup artist, and I love experimenting with different lipstick colors with my all black canvas. Everyone knows me as the girl who wears only black, and I couldn’t be more proud. It’s more than just a color to me, it’s a part of who I am. ♥

  9. I LOVEEEEEEEEEEE BLACK and reading about this really feels like I’m reading about me ?? but I have a question, what is the term or what do u call someone who loves black? I mean like the philia version of it just like “Thalassophile” meaning lover of the sea. I’ve been searching the internet but I can’t seem to find the term, thanks for helping ???

    1. ‘Melanophilia’ is (supposedly) the expression you’re looking for. But be honest to yourself. Would you like any such labels to stick to your personality?

  10. Yess I love Black … Actually It Is My Favourite Color In Clothes .. When I wear Black I feel more Elegant, Stylish, and powerful … But In my bedroom wallpaper, Phone , Laptop Or shoes I love white , white silver , white pink , or cream colour …..☃️
    Thank For The Article … ❤️

  11. I looooove black soo much. I have a lot of black in my house my loveseat my recliner my desk chair my dishwasher even my pots and pans and can opener and George Forman grill and even my nu wave oven is black .i love black a whole lot it is my happy color . I wish that my parents like black as much as me they don’t like black as much as me.i wish that I was allowed to paint my room black. But I’m not allowed if I did my parents would have a fit. I wear a lot of black. Black turtleneck ,black t-shirts, black, pants, black hats and black gloves and jackets and even shoes I wear black every day of the week sometimes I put on black lipstick every time I see something black it puts a great big smile across my face. When i’m in a black room I am soo happy.i love wearing black it makes me happy.

    1. Jena: How awesome that you also love your appliances in black! The other predominant color in my house is brown – especially wood, which is my favorite material. I think black and wood together make a stunning combination.

  12. I am looking for to know how black colour works in marketing .how it attract people. How companies use to sell their product. eg iPhone, royal enfield…

  13. Black is like on top of other colors,like a King…
    And People define it, according to their View. If they see negatives in things, so Black is negative to them, and Vice Versa 🙂

  14. Thank you for explaining that black can be associated with style, as well as wealth an intelligence. I can imagine that a business owner that wanted their business to appear sleek and professional would want to incorporate black into their logo or company design somehow. I actually find color theory really interesting, I would love to learn more.

  15. I’ve always loved the color black – especially in cars. However, I absolutely don’t desire to “remain hidden or confirm to norms”. While I do love black for clothing, I also wear other colors. I am often drawn to black though – especially in electronics (my phone, tablet, TV, etc).

    1. To remain hidden is connected to being high in defense instincts, it’s only one possible reason why people like the color black, and it won’t apply to everyone, the same with the conformity reason.

      You might be more drawn to the associations such as seriousness, professionalism, prestige and/or the aesthetics.

      Thanks for visiting.

  16. I hate my job so I make sure everything I am wearing is black down to my boxers. When I am at home or out with family or friends I wear bright colors down to my boxers. Wearing black at work keeps me say sane and keeps others safe from harm.

Leave a Reply to chris Cancel reply